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Case Study: Economic Development through internal growth

I am fortunate to have a network of dedicated business professionals, serve as faculty at Snow College, and lead Strategy Guidemap, a small business training organization. My work involves regular communication with those who support businesses in their communities.

Today alone, I communicated with an economic development director, two chamber of commerce presidents, two executive directors, a statewide and regional SBDC director, a marketing firm owner, a private business consultant, the president of a multi-million-dollar tech manufacturing firm, a university community training director, a community college entrepreneurship center director, two business professors, and several small business owners, and a few dozen budding entrepreneurs (amazing business students). Across several of these conversations, a consistent theme emerged: supporting growth of existing local business is overwhelmingly preferred over recruiting large companies as a sustainable community improvement approach.

This alignment is one reason economic development offices value working with Strategy Guidemap. For a small investment, they can significantly impact the trajectory of dozens of businesses in just one afternoon. Our approach is simple, affordable, and most importantly, effective.

Few things are as transformative as bringing clarity to business owners about their current situation and optimal growth strategy. Strategy doesn’t just adjust a tactic or practice; it reshapes everything. It changes trajectory.

At Strategy Guidemap, we excel at simplifying the complexity of strategy, making it actionable. Recently, we added a case study to our site featuring our work with the Sevier County Economic Development Office in Utah. This case study is just one example of the success we’ve seen repeated in many places.

Read the case study (60 second read)


Case Study: Economic Development through internal growth
Alan Christensen January 14, 2025
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