Etymology is the study of the origin of a word and the historical development of its meaning.  I've found etymology to be an instructive and enjoyable way of understanding concepts at a deeper level.  

Sometimes, it is fairly simple.  For example, the noun "supervision" derives from the two Latin words "super" (above) and "videre" (see, observe).  So, a supervisor has super vision - a vision over the situation.  In theory, an effective supervisor (whether it be a small business owner or shift supervisor of frontline staff in a large corporation) places themselves in a position to have this super "vision."  So that they see all aspects of a situation more clearly.  This enables them to lead effectively, to guide activities, and to orchestrate a better outcome. 

Strategy was born out of the need for people to defeat their enemies. Etymologically, “strategy” is derived from the Greek “strategos,” meaning “general.” Although I don't know Greek, I understand that the Greek equivalent for the word “strategy” as we use it today would be “strategon sophia,” meaning "the general’s wisdom" (as in a general at the head of a military unit).

It is this wisdom that the general (business owner/manager) must have not only to compete effectively but to lead their business to its goal.  The wisdom of strategy! 

Whose responsibility is it?  Who is answerable or "response-able" for strategy?  The general.  If you are the "general" of your company, the power lies with you to set the direction and obtain the intelligence needed to achieve your company's potential.  Strategy Guidemap can help!  Gain the "super vision" you need with our 4-hour training, and reap years of benefits!