Higher education plays a pivotal role in strengthening our small business communities. Strategy Guidemap has been fortunate to work with several higher education programs and recently published several case studies showing partnerships that have worked for us - see the linked buttons below!
Innovation
Colleges and universities serve as hubs for innovation. Research centers and faculty expertise also provide valuable insights into industry trends, helping small businesses stay competitive.
Business Education
Through business degree programs, workshops, and professional development courses, higher education institutions equip aspiring business owners with essential knowledge and skills for success.
Utah State University (Case Study)
Connection and Resources
In addition, many schools offer incubators and accelerators, where students and community members can refine ideas, access mentorship, and connect with funding opportunities.
The GRIT Center for Rural Entrepreneurship (Case Study)
Targeted Training
Higher education institutions further contribute by fostering partnerships with local economic development organizations. These collaborations can deliver targeted training programs or connect small businesses with interns, creating a talent pipeline and boosting operational capacity.
Custom Fit Training Program (Case Study)
By supporting entrepreneurship, sharing resources, and bridging gaps between academia and industry, higher education helps small businesses innovate and grow—building a more vibrant, resilient economy.